Louis XIII has launched the ultra-rare red decanter N°XIII to some of the world’s most exclusive nightclubs. With only 200 N°XIII red decanters available worldwide, the extremely rare experience is limited to one decanter per club per night: only 0.0000038361% of people worldwide will have the chance to experience N°XIII
Louis XIII cognac is the result of the life achievement of generations of Cellar Masters, blending the finest eaux-de-vie using grapes grown exclusively in Grande Champagne. Customers who want to try their luck by ordering one of the N°XIII Experiences can log on to the Louis XIII Society or directly through the selected nightclubs. A Louis XIII Brand Ambassador will contact each of them to organise this unique adventure.
“Time is the raw material of LOUIS XIII,” says a press release, and “N°XIII allows the brand to explore a whole new expression of time.” Nightlife is captured and amplified by the N°XIII tasting ritual: a red individually numbered crystal decanter, revealed from under a LED cloche. Six red bespoke crystal glasses on a luminous tray accompany it, standing out from the crowd. Louis XIII is served using a pipette, known as the Spear, to prolong the drop–by–drop service ritual.
Louis XIII has collaborated with Saint–Louis, to create the N°XIII red decanter and red cognac glasses; their vibrant red hue can only be achieved using a secret process that requires the addition of gold. Its shared passion for tradition, savoir–faire and innovation comes to life into those rare decanters: blown, cut, decorated and engraved by hand, and individually numbered, it is finished with the Louis XIII signature dentelle spikes and a palladium neck. Following a N°XIII tasting ritual, the client may leave the nightclub with his N°XIII decanter (if the rules of the Club and regulations and laws of the country allow it) as a souvenir of the most memorable of nights. The NFC–enabled stopper grants the owner exclusive access to the Louis XIII Society and all its membership benefits.
For more information, head over to the brand’s official website.
In November, Louis XIII launched The Gift Collection. The collection is made up of six coffrets (boxes) each offering unique experiences, allowing clients to personalize them with their own desires and to be enchanted by the complexity and richness of each moment.